YouTube news channel in Germany: from registration to monetization
A news channel from scratch: registration and branding, regular episodes, optimisation for YouTube search – up to admission to the Partner Program and revenue via AdSense.
- Client: News channel on YouTube
- Service: Social media
Starting point
There was no channel – only the goal of building a news format for Germany on YouTube and earning money with it.
What we did
- registered and branded the channel: name, logo, banner, description, playlists
- a content plan and regular news episodes
- optimisation for YouTube search: titles, descriptions, tags, thumbnails
- admission to the YouTube Partner Program and linking to Google AdSense
Result
- the channel met the YouTube Partner Program requirements
- monetization enabled, ads run on the videos
- revenue is paid out regularly via Google AdSense: last payout €1,119.31, current balance €1,405.25
- the project’s Google AdSense over 28 days: 1.11 million ad impressions, 3,940 clicks, CTR 2.10%
- revenue over the last 7 days: €168.42
- during the growth phase: €545.83 in 7 days (+74%), €173.34 in one day (+267%); over 28 days 1.85 million ad impressions and 6,090 clicks – each more than six times the previous period
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