YouTube video: 36,278 views and +607 subscribers in ten days
A video that YouTube spread on its own: 36,278 views in about ten days – 31,400 more than usual for the channel. 92% of views came from recommendations.
- Client: YouTube channel
- Service: Social media
Starting point
The channel’s videos usually reached about 5,000 views – the goal was a video that YouTube itself would push into recommendations.
What we did
- chose the topic based on demand and competitors’ videos
- a script with a strong opening for high audience retention
- a title and thumbnail built for a high click-through rate in recommendations
- optimised the description, tags, chapters and end screens
Result
- 36,278 views in about ten days since publishing on 15 April 2022 – 31,400 more than usual
- 3,000 hours of watch time – 2,600 more than usual
- +607 subscribers from a single video
- 10,835 views in the last 48 hours; 53.8% from browse features and 38.7% from suggested videos
A similar goal?
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